Rob Thomas' detective favorite Veronica Mars has a devoted following. The "cloud watchers" have been anxious to see if a film adaptation would ever come to light after years of back-and-forth between creators. Today the Playlist reports that dreams do come true, with Kickstarter saving the day once more.
Thomas and star Kristen Bell have gathered forces for a crowd-funded film and hope to raise two million dollars in only 30 days. We've seen fans raise a stink — and put their money where their mouths are — before when the show was canceled in 2006, and it's time for a repeat performance. Warner Bros. Digital Distribution will handle the marketing and distribution costs if the campaign is successful. Production would start this summer and a limited theatrical release would pop up in early 2014 (along with the usual VOD, iTunes and other digital premieres).
As the Playlist already pointed out, this could be a huge step for niche, fan markets, like Firefly, for instance. Dedicated Browncoats and star Nathan Fillion have expressed their desire to reboot the storyline in various forms. On the other hand, some people feel moves like this by the studio are exploiting their fanbase. Where do you stand, and will you support the campaign to nab a copy of the shooting script, T-shirts, a digital version of the film and more? More importantly (sorry!), where is this Party Down film we've been promised?
Update: In less than 12 hours the Veronica Mars Kickstarter broke records and met its goal of $2 million, with it currently sitting at $2.5 million with 29 days left to go. Veronica Mars fans, it looks like you're getting your movie.