According to James Cameron, you're not really the King of the World unless you're the King of the World in 3D, which is why he's decided to convert Titanic to 3D and re-release it in theaters. Beginning on April 6th, 2012 you'll be able to return to theaters to see Titanic in all its 3D glory. The release date was chosen, in part, to commemorate the 100-year anniversary of the ship first setting sail on April 10th, 1912. "There's a whole generation that's never seen ‘TITANIC’ as it was meant to be seen, on the big screen," said Cameron. "And this will be ‘TITANIC’ as you've never seen it before, digitally re-mastered at 4K and painstakingly converted to 3D. With the emotional power intact and the images more powerful than ever, this will be an epic experience for fans and newcomers alike."
For many this will seem like an obvious cash grab, but it'll be interesting to see what this film actually looks like. Cameron has sort of taken on the responsibility as being a go-to representative for this new wave of 3D, and so its success and failure rides on his shoulders. Avatar proved you could deliver a 3D moviegoing experience that was beautiful, mesmerizing and well worth the higher ticket prices. But could the same be said for a film that's been converted to 3D? So far the answer to that is no. General moviegoers are beginning to realize the difference between a film that was shot in 3D and converted to 3D, and if there's going to be a new movement toward converting older classics to 3D, then it'll be up to Cameron to prove its worth.
George Lucas will beat Cameron to the 3D punch with the re-release of Star Wars Episode I: The Phantom Menace a couple of months prior to Titanic, and that'll be a big test to see if a) a large amount of the general moviegoing audience are interested in paying to watch films they've seen countless times before in converted 3D, and b) the 3D is actually worth the price of admission.
Will you pay to see either of these films in 3D when they arrive in theaters?