If you think trailers show way too much of movies these days, you should respect the delightfully old school teaser trailer for The Conjuring, the latest film from hit horror director James Wan (Insidious, Saw). Sure, the trailer shows a handful of scares and creepy bits, but it shows absolutely nothing about the plot of the movie. If we had to guess, we'd bet this trailer doesn't even contain any footage beyond the first few minutes of the film.
Reportedly based off real events, The Conjuring is a period piece about a husband and wife team of paranormal investigators (played by Patrick Wilson and Vera Farmiga) who take on a case that isn't quite so easily explained. And what makes the trailer so impressive is that Wilson and Farmiga appear nowhere in it. The majority of it is made up entirely of Lili Taylor (The Haunting) wandering around her creaky old house playing a not-so-fun game of hide and seek with her kids... and something else.
Honestly, it's kind of a frustrating trailer. Not because it's poorly cut together, but because I've been dying to see The Conjuring since Warner Bros. got back its test-screening results and decided to release the film at the height of summer's box office season, giving it a July slot normally reserved for Christopher Nolan. Studios rarely have that kind of confidence in horror movies, so it's incredibly encouraging to see Warner Bros. give one that kind of endorsement. And considering how coy the studios is being with the marketing, it's looking more and more like it really does have something special on its hands.
Here's to hoping it does, at least.
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