Pump Up Your Movie Collection: Warner Bros. Launches DVD2BLU Program

Pump Up Your Movie Collection: Warner Bros. Launches DVD2BLU Program

Nov 18, 2009

One of the bellyaches you hear from people about Blu-ray goes something like this: “I spent all these years collecting DVDs of my favorite movies, and now I have to start all over again?” First of all, no you don’t, because a Blu-ray player will still play those DVDs and upconvert them so they look pretty damn good. But if you still prefer your favorite movies on Blu-ray and want to upgrade, Warner Bros. is making the switch almost painless with its new DVD2BLU program. For as little as $7.95, DVD owners can send in their old Warner Bros. DVDs and in four or five weeks receive Blu-ray titles of the same movie. Currently there are 55 titles listed on the site, including 2001: A Space Odyssey, Beetlejuice, Pan’s Labyrinth, Risky Business, The Shining, Speed Racer, Superman II, and Wedding Crashers with more on the way. This is a similar setup as Warner Bros.’s RED2BLU program, which dealt with that messy little HD DVD problem. We suspect DVD2BLU will get a lot more traffic.

Categories: Disc-y Business
blog comments powered by Disqus

Facebook on Movies.com

The Burning Question

In the movie When the Game Stands Tall, what is the name of the character played by Michael Chiklis

  • Harry Osborn
  • Carly
  • Linda
  • Teddy Eidson
Get Answer Get New Question

Teddy Eidson