Box Office Briefs: Roderick's Numbers Won't Be Wimpy

Box Office Briefs: Roderick's Numbers Won't Be Wimpy

Mar 24, 2011

Greg Heffley is not a role model.

The middle-schooler protagonist in Jeff Kinney's hot-selling kiddie book series Diary of a Wimpy Kid is a bad student, unreliable friend and not-that-loyal son. And his older brother Roderick is a high-school stoner (although, recreational drug use is never directly insinuated) who gets a sadistic high from making Greg even more miserable than usual.

But it's box office gold, as far as Fox is concerned.

After minting a cool $75.7 million off the worldwide ticket sales a year ago for the first Diary of a Wimpy Kid movie adaptation, Fox is back this weekend with the also-low-budget follow-up Dairy of a Wimpy Kid: Roderick Rules.

Roderick may be a mere side character in the book series, but Fox is apparently listening to its focus groups, and playing up the presence of charismatic young actor Devon Bostick.

Chloe Moretz -- who was riding the buzz of Lionsgate's Kick-Ass last spring during the run-up to the first Diary -- isn't around for the follow-up, but the second Dairy is expected to easily win the box office this weekend with a gross of more than $20 million.

Predicted to finish second, Zach Snyder's fantasy-action film Sucker Punch should deliver a blow to the head for distributor Warner Bros. The PG-13-rated movie, which stars Emily Browning, is projected to bring in around $17 million this weekend -- that's not enough to offset a shooting cost of around $82 million.

The movie is currently scoring a weak 29 percent on Rotten Tomatoes.

If the predictions hold, it'll be the second straight dud for Snyder since his 300/Wanted winning streak several years ago, with Warner's 3D-animated Legend of the Guardians: The Owls of Ga'Hoole confounding audiences into staying home last year.

Beyond wide releases, the box office will also see the limited debut this weekend of Julian Schnabel's Palestinian-Israeli-conflict-focused Miral.

Here are our predictions for the weekend.

Diary of a Wimpy Kid: Roderick Rules We say: $20.0M
Sucker Punch We say: $17.0M
Limitless We say: $13.0M
The Lincoln Lawyer We say: $10.0
Rango We say: $10.0M
Paul We say: $7.0M
Battle: Los Angeles We say: $6.5.0M
Red Riding Hood We say: $4.0M
Mars Needs Moms We say: $3.5M
The Adjustment Bureau We say: $3.0M

Categories: Features
blog comments powered by Disqus
Advertisement

Facebook on Movies.com

The Burning Question

In the movie Earth to Echo, what is the name of the character played by Mary Pat Gleason

  • Grace
  • Benji
  • Dusty (Mullet Lady at Bar)
  • Jeffrey
Get Answer Get New Question

Dusty (Mullet Lady at Bar)