Welcome back to Best Movie Trailers of the Week, a column where we handpick the best new movie trailers that have arrived online over the past week.
Teenage Mutant Ninja Turtles
The latest trailer for Jonathan Liebesman’s Teenage Mutant Ninja Turtles is still a bit all over the place, but there are enough comprehensive story details and fully fleshed-out moments to make the piece quite engaging rather than just a one-note voiceover paired with a haphazard montage like the last one.
That opening sequence alone accomplishes quite a bit. It’s got some solid action, functions as a powerful reveal and shows off humor that really works. The trailer does lose a little steam at the midpoint, which doesn’t help Shredder’s big moment, but as soon as that electronic beat kicks in around the one-minute 50-second mark, it powers straight through to the post-title scene, which rocks the comedic timing to get you to crack a smile.
Life After Beth
It’s been a while since we’ve seen a fun, fresh spin on the zombie genre, but based on this new trailer for Life After Beth, that’s going to change come August 15. It would have been nice to see a little more of what Beth was like prior to her demise, but regardless the absurdity of her behavior in flesh-eating form is downright hilarious and should have absolutely no trouble sustaining a full feature.
Felony has an undeniably intriguing core concept and the film’s new trailer uses it well. By taking the first few moments to establish Joel Edgerton’s character as a successful, stand-up guy, the piece winds up giving his life-changing decision context, allowing you to understand why he lies and then have a clear sense of the burden he’s stuck with after. The promo is much more about the character than his predicament, and that winds up making the need to know how he gets out of the situation far more intense.
Dumb and Dumber To
The first international trailer for Dumb and Dumber To is almost identical to the domestic one, but it feels necessary to include it in this column now because it finally made me laugh. The comedy still comes across as far too silly and also a bit forced, but who am I to judge when Jeff Daniels shows me a cat’s butthole and I’ve got a stupid grin on my face? If the promo campaign has the power to grow on you, the film itself could have the same effect. But of course that doesn’t really bode well for a first viewing.
Into the Storm
It is just so much fun watching widespread destruction when you’re sitting safe and sound in a movie theater. This first full trailer for Into the Storm opens big with an eerily well-timed descent into pure chaos. You don’t even have a single well-developed character to latch on to or care about, yet the action is still astoundingly enthralling. Even when the film’s main players do start to take form, it doesn’t matter. It’s all about helicopters plummeting, twisters splitting in two and watching people hold on for dear life so they don’t get sucked out of a drainpipe. Bring on the biggest storm ever!
Child of God
The first promo for Child of God did spark some interest in Scott Haze courtesy of that one strikingly unnerving shot, but one strong shot wasn’t enough to sell the film. This first full trailer, however, keeps the spotlight on the eerie way Haze carries himself, but now within the context of some equally unsettling story details, giving his work as Lester Ballard in the Cormac McCarthy adaptation such a curiously haunting quality, you’re utterly enthralled by him.
The Hunger Games: Mockingjay – Part 1
This new promo for The Hunger Games: Mockingjay – Part 1 doesn’t really pass as a trailer, but it’s worth acknowledging for its clever way of pulling you back into this world. The Hunger Games marketing campaign has consistently delivered strong trailers, but there’s a thrill that comes with being addressed as though you’re citizen of Panem that a standard trailer could never emulate. This piece also boasts one devastating tonal shift that ensures you remember the evil President Snow is capable of before hitting you with what’s at stake.
What are your favorite movie trailers of the week?
MORE FROM AROUND THE WEB: