The Best - and Worst - Movie Trailers of the Week

The Best - and Worst - Movie Trailers of the Week

Apr 18, 2014

The new trailers for Jersey Boys and Gone Girl are two of the more high-profile promos of the week, but even though both pieces confirm the films could be well worth the hype, they don’t evoke that gotta-see-it sensation quite like three other new releases.

The Best Stuff

 

1. X-Men: Days of Future Past

The X-Men: Days of Future Past marketing campaign continues to hit it big, delivering a brand new trailer that further proves this film could rock a particularly riveting and satisfying nonlinear narrative. The piece has a wholly comprehensible representation of the past and present narrative at its core, which is then further enhanced by spot-on comedic timing, riveting action and, of course, the thrill of seeing your favorite X-Men come together.


 

2. If I Stay

The first half of the If I Stay trailer may come across as familiar and even a bit dull, but the moment the piece hits its big twist, there’s an undeniable flood of emotion. Chloe Moretz holds her own as the heart of the piece, but it’s actually the performances from her costars that crack open the floodgates, especially when backed by the chorus of A Great Big World’s “Say Something.”


3. Green Inferno

The idea of a group of young activists traveling to South America and coming into contact with a tribe of cannibals is creepy enough, but this very first trailer for Eli Roth’s Green Inferno takes it one major step further by putting the viewer in the characters’ shoes, and emulating what it might feel like to be moments away from being someone’s next meal.



 

The Worst Stuff

1. Third Person

James Franco, Mila Kunis, Olivia Wilde, Liam Neeson, Kim Basinger, Adrian Brody and Maria Bello are great and all, but what does that matter when there’s such minimal character development in the new Third Person trailer? It’s a love story; you need to be able to feel it, but, as presented here, you don’t. There are some striking moments, but the way they’re stitched together here makes the narrative too tough to follow, establish a connection to the characters and, therefore, care. 


2. Walk of Shame

The problem here is simple: it’s not funny. In fact, this trailer is exponentially worse than the last. At least the last promo for Walk of Shame had a few editing flairs suggesting there was an attempt at achieving a certain tone and style, but this one is a totally bland montage of lame plot points and unfunny jokes – and a whopping three minutes and 27 seconds of them nonetheless.


3. Annie

As always, it isn’t fair to pass judgment on a full feature based on a trailer alone, but now that we’ve got two promos for Will Gluck’s rendition of Annie, it’s pretty clear that Cameron Diaz as Miss Hannigan just isn’t going to work (at least for me). But even if you are able to look past the fact that it feels as though Diaz is playing dress up and not a character, the rest of the material is still far too flat to rouse the inspiration and excitement that it should.  


What are your favorite and least favorite movie trailers this week?

 

 

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